Menufy pricing - updated 2026-06-10
Menufy sells commission-free online ordering plus done-for-you marketing for independent restaurants. The real cost is a $149-$179 monthly subscription, a $1.75 convenience fee on every order, hardware deposits, and delivery rates. This page lays out each piece from primary sources so owners can compare clearly.
What is Menufy?
Restaurant owners usually meet Menufy in one of two ways: as the platform behind a competitor's ordering site, or as the budget-friendly option a rep pitched. Here is what it actually is.
Menufy builds the restaurant a custom ordering website, manages the domain and Google Business listing, and runs automated email and text marketing, loyalty rewards, and coupons. A dedicated success manager reviews results monthly. It is a managed growth bundle, not just an ordering widget.
HungerRush, a Houston-based restaurant POS company, announced its acquisition of Kansas City-based Menufy on October 26, 2021. The product now runs as Menufy by HungerRush and plugs into HungerRush 360, Clover, Square, and Shift4 POS systems.
Diners can order from your Menufy site or through the shared Menufy Marketplace at order.menufy.com, which lists thousands of restaurants. The marketplace can add discovery, but it also places your menu on a surface you do not fully control, next to other restaurants.
Menufy built its name on a free-to-restaurant model where diners paid a small per-order fee. Its official pricing page now lists $149-$179 monthly subscriptions, and owners on Reddit report the subscription applies to new customers. The per-order convenience fee did not go away - it is now $1.75.
Pricing
Every figure below comes from Menufy's own pricing page, signup form, or published articles, checked on the date above. Quotes can vary, so confirm current numbers before signing.
The flexible plan. Full platform, cancel anytime with no penalty. Menufy says every plan includes the complete feature set with no tiers and no add-ons, so you are paying $30/month extra purely for the flexibility.
The 12-month plan saves $360 a year and includes free equipment. Menufy also offers an unpublished annual paid-in-full option with a deeper discount that its sales team quotes on request.
Menufy's signup form shows a $1.75 convenience fee on every order and asks who pays it: the restaurant, customers, or customers only below an order-size threshold. Customer-paid keeps it off your invoice but raises the checkout price your guests see on every single order.
Receiving orders by phone, fax, email, or text is free. A tablet takes a $149 deposit and a tablet plus wireless receipt printer takes $248. Delivery runs through DoorDash Drive and Uber Direct, and Menufy's own materials list a 12.5% delivery rate versus 20-30% marketplace rates.
Honest comparison
Both platforms exist to move restaurants off 20-30% marketplace commissions. The differences are the per-order fee, who owns the branded app, and whether your menu also lives on a shared marketplace.
| Feature | Orderitto | Menufy |
|---|---|---|
Monthly subscription Menufy's annual plan includes free equipment; a paid-in-full option is quoted by its sales team. | $149/mo Starter; $249/mo Pro | $179/mo month-to-month; $149/mo on 12-month agreement |
Per-order percentage commission | 0% on direct orders | 0% on direct orders |
Per-order convenience fee Menufy's signup form lets the restaurant absorb the fee, pass it to customers, or split by order size. | None | $1.75 per order, paid by restaurant or customers |
Restaurant-branded native iOS + Android app Menufy's published plan lists a custom website; its native apps are the shared Menufy marketplace apps. | Marketplace apps, not your own branded app | |
Restaurant website included | ||
Marketplace listing alongside other restaurants | No - direct ordering only | Menufy Marketplace at order.menufy.com |
Automated email/text marketing + loyalty | Loyalty and customer tracking in Pro | |
Delivery fulfillment | Pickup and delivery included in Starter | DoorDash Drive / Uber Direct; Menufy lists a 12.5% delivery rate |
POS integrations | Square and Clover | Clover, Square, Shift4, HungerRush 360 |
Hardware | Order printing included in Starter | $149 tablet deposit; $248 tablet + printer deposit |
Example math
A flat per-order fee looks small until you multiply it. At 500 direct orders a month, the convenience fee is $875. If customers pay it, your guests absorb $875 at checkout across the month. If you absorb it on the month-to-month plan, your real Menufy cost is about $1,054. Run your own order count before deciding.
Orders
500
Illustrative monthly direct-order count
Convenience fees
$875
500 x $1.75, paid by you or your customers
Total if restaurant absorbs
$1,054
$179 month-to-month plan + $875 in fees
Menufy reviews
Review pages for Menufy are scattered across app stores, Reddit, and the BBB. Here is the honest read of the public record.
Menufy's diner-facing app rates 2.2 out of 5 across 114 ratings on the Apple App Store and 3.2 out of 5 across 188 ratings on Google Play. App Store reviewers cite basic UX gaps, like having no way to follow up on an order once it is placed.
The cost model is predictable and far cheaper than marketplace commissions. The website, Google listing, and marketing run hands-off, support is multilingual, and a success manager reviews results monthly. For owners who want zero tech involvement, that bundle is the draw.
The recurring themes are the ordering experience on Menufy's shared apps and the per-order convenience fee appearing at checkout when passed to customers. Owners on r/restaurantowners also flag the shift from the old free-to-restaurant model to monthly subscriptions for new customers.
The app-store scores measure Menufy's shared marketplace apps, not necessarily the ordering flow on your own Menufy-built site. They still matter, because some of your guests will order through those apps. Place a real test order on a live Menufy restaurant before you commit.
When each one wins
You want the cheapest managed bundle, you are comfortable with a $1.75 fee on every order, and you do not need your own branded mobile app. The annual plan at $149/month with free equipment is a low-commitment way to get off marketplace commissions.
You want your own branded web, iOS, and Android ordering with zero per-order fees of any kind. At $149-$249/month flat, no commission and no convenience fee, the per-order cost stays at zero no matter how much direct volume you build.
Menufy's $1.75 fee is flat, which beats percentage fees at high tickets. But at volume it compounds: 1,000 orders is $1,750 a month that someone - you or your guests - is paying. Flat subscriptions with no per-order fee remove that line entirely.
Menufy lists your restaurant on its shared marketplace, which can add discovery but dilutes your brand and customer relationship. If owning the guest experience end to end is the goal, a direct-only branded platform is the cleaner fit.
ChowNow's plans, the 2.95% + 29 cents transaction fee, and diner-side fees explained.
Owner.com's $249-$499 plans, the 5% guest fee, and when the flat-fee model wins.
Compare platform fees, payment processing, delivery, and per-order costs side by side.
Menufy is an online ordering and marketing platform for independent restaurants. It builds the restaurant a custom ordering website, manages its Google listing, and runs automated email and text marketing, loyalty, and coupons. Menufy started in Kansas City and has been owned by restaurant software company HungerRush since October 2021, so you will also see it branded as Menufy by HungerRush. Diners can order from a restaurant's Menufy site directly or through the Menufy Marketplace at order.menufy.com.
Menufy's official pricing page lists $179/month on a month-to-month basis or $149/month on a 12-month annual agreement, which includes free equipment. Both plans include the full platform with no tiers and no per-order percentage commission. Separately, Menufy's signup form shows a $1.75 convenience fee on each order, which the restaurant can absorb or pass to customers. Confirm a current quote before signing.
Not anymore on published pricing. Menufy was historically known for a free-to-restaurant model where diners paid a small per-order fee. Its current official pricing page lists $149-$179/month subscriptions, and restaurant owners on Reddit report the subscription applies to new customers. The $1.75 per-order convenience fee still exists on top of the subscription.
The restaurant chooses. Menufy's signup form offers three options for the $1.75 convenience fee: the restaurant pays it, customers pay it, or customers pay it unless the order is above a dollar threshold the restaurant sets. Passing it to customers keeps it off your invoice, but it appears at checkout and changes the price your guests see.
Menufy does not charge a percentage commission on direct orders. Its model is the monthly subscription plus the flat $1.75 convenience fee per order. Delivery is different: Menufy fulfills delivery through DoorDash Drive and Uber Direct, and its own materials list a 12.5% delivery rate, which it positions against 20-30% marketplace rates.
HungerRush, a Houston-based restaurant POS and cloud software company, announced its acquisition of Kansas City-based Menufy on October 26, 2021. Menufy now operates as Menufy by HungerRush and integrates with the HungerRush 360 POS alongside Clover, Square, and Shift4.
The clearest public signal is app-store ratings for Menufy's diner-facing apps: 2.2 out of 5 on the Apple App Store across 114 ratings, and 3.2 out of 5 on Google Play across 188 ratings. Complaints center on ordering UX, like not being able to track an order after placing it. Those ratings measure the marketplace apps diners use, not every restaurant's own site flow, so place a real test order before deciding.
Both sell commission-free direct ordering, but the fee shapes differ. Menufy is $149-$179/month plus a flat $1.75 convenience fee per order. ChowNow's published plans start higher ($249-$449/month) and add a 2.95% + 29 cents transaction fee per order, plus diner-side fees on its app. At higher average tickets, a flat per-order fee like Menufy's stays constant while a percentage fee grows.
Orderitto is $149/month Starter or $249/month Pro, flat, with zero per-order platform fees of any kind - no commission and no convenience fee. Menufy is $149-$179/month plus $1.75 on every order, paid by you or your guests. At 500 monthly orders that fee is $875. Menufy bundles more done-for-you marketing; Orderitto gives you branded web, iOS, and Android ordering with a cleaner per-order cost of zero.
Bring your monthly direct-order count and average ticket. We will show what a flat $149-$249/month with no commission and no convenience fee looks like against your current fee stack.