Toast and Clover are both credible restaurant POS choices. The real decision is whether you need a full POS move, flexible hardware and payment setup, or a branded direct-ordering layer that works with the POS you already have.
Toast is the restaurant-specific POS choice when the restaurant wants Toast hardware, Toast POS, and tightly integrated online ordering.
Clover is the flexible POS choice when hardware choice, reseller/payment setup, and small-to-medium restaurant fit matter.
Clover can look cheaper on per-transaction fees in third-party comparisons, while Toast lowers the entry barrier with a $0/month Starter Kit for 1-2 terminals.
Orderitto is not a POS replacement. It is the direct-ordering layer for restaurants that want branded web and app ordering without replacing a working POS.
The numbers behind the decision
Why direct ordering beats marketplace dependence
The reason restaurants research Toast vs Clover at all is usually to take back control of online orders from commission-heavy third-party apps. Every figure below is cited to its public source.
Quote-based
Toast lists Online Ordering inside its Digital Storefront suite and positions direct online ordering as commission-free with flat delivery fees, but package pricing should be confirmed with Toast.
The average independent restaurant runs on a 3-5% net profit margin. Giving 25-30% of online order revenue to a third-party app erases the margin entirely on those orders.
60% of consumers say they order delivery or takeout at least once a week, and digital channels now account for the majority of off-premise restaurant transactions.
Stripe's standard online card processing fee is 2.9% plus $0.30 per transaction — the platform-agnostic baseline cost of accepting card payments online.
Compare the operating choice, not only the POS logo
A Toast vs Clover decision changes hardware, payments, menu workflow, staff training, and online ordering. If the current POS already works, the lower-risk move can be a direct-ordering layer instead of a POS migration.
Feature
Orderitto
Toast
Clover
Primary job
Branded direct ordering layer
Restaurant POS ecosystem
Flexible POS and payments ecosystem
Best fit
Restaurants keeping a working POS
Full-service, quick-service, and larger operators
Small/medium fast-casual, QSR, retail crossover
Replaces the POS
Orderitto sits beside the POS. Toast and Clover are POS decisions.
Published entry price
Clover's exact price depends on plan, reseller, hardware, and processing terms.
$149/mo + $799 setup
$0/mo Starter Kit; POS from $69/mo
$14.95/mo cited by Owner.com; $135/mo hospitality plan cited by Tech.co
Per-order platform commission on direct orders
0%
Commission-free ordering language; processing/delivery fees still apply
Confirm plan and provider terms
Online ordering model
Restaurant-branded web and app ordering
Integrated Toast POS online ordering
Clover restaurant online ordering capabilities
Hardware dependency
No POS hardware replacement required
Toast hardware ecosystem
Clover hardware ecosystem
Restaurant-specific depth
Ordering, loyalty, menu, analytics
Deep restaurant POS and operations
Flexible restaurant and retail tools
Support / offline mode from checked sources
Plan support on Orderitto pricing
24/7 support and offline mode
Not detailed in checked Clover source
Processing comparison cited by Tech.co
Third-party comparison data can change; confirm current provider rates before signing.
Stripe processing applies
2.49% + 15 cents
2.3% + 10 cents
Which is cheaper?
There is no single cheap winner
Toast, Clover, and Orderitto use different cost models. Restaurants should compare monthly software, upfront setup or hardware, card processing, delivery fees, and whether online order volume causes platform cost to rise.
Toast cost shape
Toast publishes a $0/month Starter Kit for 1-2 terminals, a Point of Sale tier from $69/month, and custom Build Your Own pricing. Toast also positions online ordering as integrated with Toast POS and commission-free with flat delivery fees.
Clover cost shape
Clover pricing depends on the restaurant plan, hardware, payment provider, and reseller relationship. Owner.com cites a $14.95/month basic subscription, while Tech.co cites a $135/month cheapest hospitality plan. Confirm your live quote.
Processing caveat
Tech.co reports Clover at 2.3% + 10 cents and Toast at 2.49% + 15 cents in its comparison. Those third-party figures are useful for orientation, but your exact rate depends on the current agreement you sign.
Orderitto cost shape
Orderitto Starter is $799 setup plus $149/month and Pro is $1,299 setup plus $249/month. The tradeoff is flat direct-ordering economics with zero per-order platform commission on direct orders.
When each one wins
Pick based on the restaurant you actually run
Choose Toast when POS depth matters
Toast is strongest when the restaurant wants a purpose-built restaurant POS, restaurant hardware, integrated online ordering, 24/7 support, offline mode, and a broader Toast operating system.
Choose Clover when flexibility matters
Clover is strongest when the restaurant wants flexible devices, a restaurant plan that can fit full-service or quick-service, and the ability to work through merchant-services or reseller relationships.
Choose Orderitto when switching POS is the risk
If Square, Clover, or another POS already prints tickets, handles refunds, and runs the floor correctly, replacing it just to improve online ordering can create avoidable training and migration risk.
Use quotes, not screenshots
Toast and Clover pricing can change by package, hardware, reseller, and payment terms. Before signing, request the complete monthly cost, processing rate, hardware cost, contract length, and delivery terms.
Online ordering
The ordering layer is a separate decision
A lot of Toast vs Clover research is really about online ordering. The POS comparison matters, but the ordering channel determines who owns the repeat customer relationship.
Toast ordering is tied to Toast POS
Toast online ordering uses real-time menus and order flow inside Toast POS, with Google Search and Maps ordering and Toast delivery options. That is useful when Toast is the operating system.
Clover ordering stays in Clover's world
Clover supports online ordering for restaurants, but restaurants still need to verify the exact plan, provider terms, hardware, and processing details for their own setup.
Orderitto is built for branded direct orders
Orderitto is the layer for restaurants that want guests returning through the restaurant's own web and app experience, with loyalty, promos, analytics, and flat platform pricing.
Migration is not free
A POS switch means rebuilding menus, retraining staff, replacing hardware, and testing kitchen routing. If the POS is not broken, solve online ordering without making the whole restaurant relearn the stack.
No. Toast and Clover are separate restaurant POS platforms. Toast is built specifically for restaurants and is often evaluated by full-service, quick-service, and larger operators. Clover is more flexible across restaurants and retail, with restaurant plans for full-service and quick-service businesses.
Is Clover or Toast cheaper?
It depends on what you count. Toast publishes a Starter Kit that starts at $0/month for 1-2 terminals and a Point of Sale tier starting at $69/month. Tech.co lists Clover's cheapest hospitality plan at $135/month and reports lower Clover transaction fees than Toast in its comparison. Clover can also be sold through reseller and merchant-services relationships, so restaurants should confirm their exact software, hardware, processing, and contract terms before deciding.
Who is Toast's biggest competitor?
For restaurant POS searches, Clover and Square are two of Toast's most common competitors. Clover is usually compared on hardware flexibility and payment-provider flexibility. Square is usually compared on speed, simplicity, and transparent pricing.
Does Toast online ordering require Toast POS?
Toast positions online ordering as integrated with Toast POS, using real-time menus and order flow inside Toast. That can be strong if Toast is already the operating system, but it also means online ordering is tied to the Toast ecosystem.
Can a restaurant add direct online ordering without switching POS?
Yes. Orderitto is not a POS replacement. It is a branded direct-ordering layer for restaurants that want online ordering, loyalty, analytics, and zero per-order platform commission on direct orders while preserving a working POS workflow.
Does Toast or Clover charge commission on direct online orders?
Both Toast and Clover position their own direct online ordering as commission-free, but you still pay card processing on every order, plus any delivery fees, plus the POS subscription itself. The marketplace commission problem comes from third-party apps: DoorDash takes 13-30%, Uber Eats 15-30%, and Grubhub bundles roughly 10% + 10% + 5%. The point of a direct-ordering layer like Orderitto, Toast online ordering, or Clover online ordering is to move repeat customers off those marketplaces and onto a channel the restaurant controls.
Should I pick the POS first or the online ordering first?
If your current POS already prints tickets, handles refunds, and runs the floor correctly, solve online ordering first without forcing a full POS migration. A POS switch means rebuilding menus, retraining staff, replacing hardware, and re-testing kitchen routing. Only treat Toast vs Clover as the primary decision when you genuinely need to replace the point of sale, not just improve the ordering channel.
Need ordering without a POS migration?
Orderitto gives restaurants branded direct online ordering when the POS works but the ordering channel needs to belong to the restaurant.